Active Family Travel Demand Continues to Rise… and Travel Operators Respond

Active Family Travel Demand Continues to Rise… and Travel Operators Respond

Posted on May 24, 2017   •   Written by

Backroads Leads Industry in Active Family Travel Options with Nearly 450 Departures This Summer

Most Popular Family Travel Destinations Are U.S. National Parks, Family Camping Trips and Europe

The trend of immediate and extended families traveling together continues to grow, as families of all ages look to collect shared authentic experiences, while also doing more with limited vacation time. This summer Backroads, the world’s leading active travel company, is leading the industry with nearly 450 family trip departures.

Adventuring on a Backroads multi-adventure trip that covers Bryce, Zion and Grand Canyon national parks

Adventuring on a Backroads multi-adventure trip that covers Bryce, Zion and Grand Canyon national parks. Photo © Backroads/David Epperson

Backroads also announced last month the most popular summer travel destinations for families. Alaska, Yellowstone & the Tetons, Croatia’s Dalmatian Coast and Italy’s Dolomites top the list.

This summer’s top-selling Backroads trips include easily accessible U.S. destinations for Americans seeking out immersive vacations that are a quick flight or short drive from home. Following last year’s centennial celebrations in the U.S. National Parks, Backroads’s camping trips continue to sell well. The strong US dollar is also positively impacting growth in Europe, where must-see regions like the Loire Valley, and off-the-beaten path destinations, including Sweden, are trending hotter than ever.

A family of bikers on a Backroads multi-adventure trip on Alaska’s Kenai Peninsula

A family of bikers on a Backroads multi-adventure trip on Alaska’s
Kenai Peninsula. Photo © Backroads/Mitchell Paull

Also of particular interest this year: This summer marks 200 years since the bicycle was first invented and nearly 40 years since Backroads started using bikes as a way to see the world. Approximately 100 million Americans ride bikes annually and studies show more than half of adults in the United States would like to ride more often. Backroads has been ahead of this trend with nearly four decades of planning recreational bike trips at home and abroad, including family bike adventures.

“There is something very special about the tradition of family summer trips. Not only are they a chance to explore and discover new or favorite locations, but they are also a chance for families to spend unforgettable quality time together,” said Tom Hale, Backroads founder and president. “Our goal at Backroads is to enable people to take full advantage of their vacation time and not sweat any of the details. In many cases we have spent years in these regions and know the most beautiful hikes, the best bike rides, and which campground has the most spectacular view. We offer family trips people often dream of, but in reality know they are typically too difficult to plan on their own.”

A leader in family travel, Backroads has been designing active vacations for almost 40 years and offers family trips for kids of all ages all the way up to older teens and 20-somethings. With daily route options and a range of activities, including those designed just for kids, Backroads adventures are geared toward multigenerational travelers and for families of mixed ages, interests, and abilities. The company emphasizes fun, dynamic and safety-focused travel crafted to immerse guests in a place and culture with authentic interactions and highly skilled leaders.

Kids feeling free on a Backroads multi-adventure trip in Ecuador

Kids feeling free on a Backroads multi-adventure trip in Ecuador. © Backroads/David Gallego

Backroads has nearly 450 family and family breakaway (designed for families with older teens and twenty-something aged kids) departures available this summer, including options for private trips. Trip consultants help match families with kids of similar ages and provide details on activity age restrictions and recommendations.

Backroads was founded in 1979 by Tom Hale and has been in business for more close to 40 years. The company hosts thousands of guests, 75% of whom are repeat guests or referrals from past guests, in hundreds of locations across the globe. For more information, please visit www.backroads.com or call 800-462-2848 daily, 6 a.m. to 6 p.m., Pacific time.

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