Six Flags Entertainment Corporation, now the largest and most diverse amusement park operator in North America, has announced the successful completion of the merger of equals between Cedar Fair and former Six Flags, effective July 1, 2024.
The combined company is operating under the name Six Flags Entertainment Corporation.
Each park in the combined company’s portfolio will retain their legacy branding with no changes to park names currently being planned or contemplated. The combined portfolio now consists of 42 amusement parks and water parks across North America. The company says the merger brings together the strengths of both companies, combining Cedar Fair’s reputation for delivering exceptional guest experiences with Six Flags’ innovative ride and attraction designs.
“Today marks a significant milestone for our company, shareholders, guests and associates, unlocking higher value and greater opportunities to deliver engaging entertainment experiences,” said Richard Zimmerman, president and chief executive officer of Six Flags Entertainment Corporation. “Our merger establishes a new Six Flags Entertainment Corporation with a highly diversified footprint and robust operating model, enhancing park offerings and performance though the complementary portfolio of attractive assets and intellectual property from each of Cedar Fair and the former Six Flags.”
“We believe that by combining the best ideas and most successful entertainment practices of both Six Flags and Cedar Fair, the new Six Flags can deliver a superior level of joy and excitement that has yet to be experienced by regional park guests,” added Selim Bassoul, executive chairman of the board of directors of Six Flags Entertainment Corporation. “We are excited to unite the Cedar Fair and Six Flags teams to capitalize on the tremendous growth opportunities and operational efficiencies of our more extensive entertainment portfolio.”
Six Flags says the enhanced financial flexibility will enable investing in new rides, attractions, food and beverage options, and state-of-the-art consumer technologies. The new extensive network allows them to reach more guests than ever before, offering unique and immersive experiences that cater to all ages and entertainment preferences.
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Courtesy of Teach & Travel Magazine.
Photo courtesy of Six Flags.