Morocco Immersion Tours & Adventures

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Our Story

Morocco Immersion Tours & Adventure is a family… literally. As direct descendants of the first dynasty of Morocco (the Idrissi Dynasty), our family history is entwined with Moroccan history. We founded Morocco Immersion because of our love of our Berber culture and our desire to share it with the world. With over 20 years of experience in the Moroccan tourism industry, we provide safe and affordable adventures that allow you to immerse yourself in the beauty and magic of the real Morocco. Whether you choose a customized private tour or join one of our small group immersions, when you travel with us you aren’t a “tourist.” You are an honored guest of the family. And that is the best way to experience Morocco.

Our journey together begins from the moment you contact us. If you choose one of our small group tours, we are readily available to answer any questions or concerns you may have. If you choose a private/custom tour, we work with you to incorporate your personal interests to create your ideal trip. Regardless of the type of tour you choose, we offer distinctive and authentic experiences that allow you to gain a rich understanding of the Berber culture and the Moroccan way of life.

We continue our journey together as you visit Morocco. Our culture is synonymous with hospitality and, as a result, our number one priority is that you, our guests, are happy and comfortable.

And when your journey in Morocco draws to a close, we hope that you leave feeling like you’ve made new friends and that our journey together continues for years to come and with memories that will last a lifetime.

Our Philosophy

We have built our company on three basic principles:

  1. Know our guests and be flexible. Unlike many tour operators in Morocco, our drivers/tour managers are part of our team. That means that before you arrive in Morocco, your tour manager will have details about your interests and itinerary. Once you arrive, we are flexible. If you love a certain place and want to spend more time there, we will adjust the rest of your itinerary on the fly to make that happen. If you see something on the road that you want to check out, just ask your tour manager to stop. Machi Mouchkil (no problem). This applies to our private tours and to a lesser extent to our small group tours. While it is necessary to stick to a schedule in those, we try to leave a little room in the schedule for unplanned surprises as you happen upon them.
  2. Provide immersive experiences. We believe that the real beauty of Morocco resides in the culture and with the people. In addition to the “must see” sites, we will provide unique experiences that let you mix and mingle with the locals.
  3. Give back. Since we are committed to the development of the communities in which we operate, we partner with businesses that are locally owned and operated whenever possible. For you that means high-quality, non-touristy, responsible travel with stays in authentic accommodations (riad, kasbahs, and berber tents) and unique access to the local people and culture.