Vision and Mission

Vision and Mission

OUR VISION

To inspire and empower families to travel and help them discover what’s possible.


MISSION

FTA is the only association of family travel professionals dedicated to providing its members with education, research, best practices and networking opportunities so they can better serve families with a variety of rewarding and enriching travel experiences.


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Educate

Educate consumers on the positive and lasting impact that travel has on children.
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Promote

Promote all the child-friendly experiences, services and destinations families can share together.
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Simplify

Simplify the real and perceived challenges of planning family getaways.
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PLAN

Membership dollars enable the Family Travel Association to activate the following initiatives to drive growth:

  • Establish credibility for members
  • Targeted PR outreach
  • Consumer-facing website – www.FamilyTravel.org
  • Ad campaigns
  • Nationwide consumer promotion/contest
  • Family Travel Association Summit
  • Industry newsletters
  • Consumer research to better understand this diverse and complex subject

Free Guidebook

How to Plan the Cycling Vacation of Your Family's Dreams

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Member Spotlight

Inspire World Travel

Through Inspire World Travel, Julia Slatcher seeks to inspire more families to travel by lessening the anxiety around planning, minimizing frustration and wasted time, and increasing delight.

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Inspire World Travel