Vision and Mission

Vision and Mission

OUR VISION

To inspire and empower families to travel and help them discover what’s possible.


MISSION

FTA is the only association of family travel professionals dedicated to providing its members with education, research, best practices and networking opportunities so they can better serve families with a variety of rewarding and enriching travel experiences.


educate-640x480

Educate

Educate consumers on the positive and lasting impact that travel has on children.
Learn more »

promote-640x480

Promote

Promote all the child-friendly experiences, services and destinations families can share together.
Learn more »

simplify-640x480

Simplify

Simplify the real and perceived challenges of planning family getaways.
Learn more »


PLAN

Membership dollars enable the Family Travel Association to activate the following initiatives to drive growth:

  • Establish credibility for members
  • Targeted PR outreach
  • Consumer-facing website – www.FamilyTravel.org
  • Ad campaigns
  • Nationwide consumer promotion/contest
  • Family Travel Association Summit
  • Industry newsletters
  • Consumer research to better understand this diverse and complex subject

Member Spotlight

Tumbling River Ranch

Tumbling River is a second generation, family run guest ranch nestled high in the heart of the Rocky Mountains and perfect for multigenerational travel.

Learn More Join FTA
Tumbling River Ranch